Microsoft
Gaming Gear
Project: Turtle Beach Gaming Headphones
Problem: Updated, more advanced Turtle Beach gaming headphones have hit the market. We need to let the gamers know the best place to get them.
Solution: Dedicate significant space to promote the Turtle Beach line of gaming headphones, letting gamers know that Microsoft is the best place to satisfy their ever-evolving gaming gear needs.
Role: Copy, Banners, Web Page
Microsoft Power BI
Project: Power BI Website concept
Problem: The market has become flooded with data analytics software, encroaching on Microsoft's turf.
Solution: We informed decision makers that Power BI data analytics works seamlessly with their current Microsoft applications, helping them to achieve greater success.
Role: Strategy, Concept, Copy
Microsoft Xbox
Project: Xbox eNewsletter
Problem: Xbox games are available everywhere. Why should Xbox owners buy strictly from Microsoft?
Solution: We distributed a weekly eNewsletter that ties in with a membership loyalty program. The eNewsletter tracks your scores, highlights new games and promotional offers and encourages the use of Xbox as a streaming device.
Role: Copy
Microsoft Office
Project: Mobile Apps Email
Problem: When you’re on the go, it can be cumbersome to break out the laptop to engage with your project.
Solution: Communicate that if you have Office for your laptop, you already have it for your mobile device. Then you can engage with the most convenient device in your on-the-go circumstances
Role: Concept, Copy, Strategy
